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Our Newest Episode - Keeping Retail Alive in a Changing Economy with Billy Jeffrey Scharnhorst
In this episode of Making Sense of Money, presented by P1FCU, Tanis sits down with Billy Jeffrey Scharnhorst, longtime owner of GNC in the Lewiston Center Mall and the driving force behind the mall’s recent revival. From opening his first business at just 20 years old to helping reimagine what the mall can be for the Valley, Billy shares how goal-setting, discipline, and a clear vision have guided every step of his journey.
They talk about the changing retail landscape, what it takes to attract the right businesses, and why bringing life, connection, and community back into the mall matters. Billy also dives into his passion for financial education, explaining why fitness and finances have more in common than people think and why being “financially fit” starts with knowing your numbers and having a plan.
Whether you’re a small business owner, a goal-setter, or just excited about the future of the Lewiston Center Mall, this episode is packed with motivation, practical insight, and local pride.